Funny what is conjured listening to some types of music, emotion, tastes, memory, other. Classical music used for advertising things other than the music itself should be censored a bit, a touch of sensitivity to the musical piece being used, and the product-consumer 'audience's mind' relationship.
Oh the effect on consciousness the trend to make available, both commercially and otherwise, and of their use in film/concerts of just the so called 'highlights' of so called classical music, exempli gratia the 'Ride of the Valkyries' from Wagner's beginning of Act III of 'Die Walküre', the second of the four operas by Richard Wagner that comprise 'Der Ring des Nibelungen'; and the mind pollution of that certain attachment of said piece of music to with Francis Ford Coppola's cinematic offering 'Apocalypse Now' (though the pairing is a very successful one in terms of drama and audience manipulation). Further examples are Edvard Grieg's 'In the hall of the mountain king' (his incidental music to 'Peer Gynt', Op. 23, written for Henrik Ibsen's play of same name), Piotr Ilyich Tchaikovsky's Opus 20 'Swan lake', 'Scène: Moderato' excerpts; i suppose it is understandable that this occurs, for a number of reasons, but for it too happen so often creates a commonality of ignorance towards greater truthes and understandings of our multi-cultural world? This highlight-ism of classical music has almost become a standard in the so called western cultural paradigm. Let us pray for change.
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